The Internet has turned our life upside down. In almost everything you do like ordering groceries, buying electronics or sending a picture over social media, we use the Internet. Before the Internet, if you wanted to keep up with the news, you had to march down to the newsstand when it opened in the morning and buy a local edition reporting day old news. But today the Internet itself has been transformed, a click is enough to read your local paper and any news source from anywhere in the world, updated up to the minute.

Over the past decade, Internet penetration rates and use of the internet in job search have risen sharply across the world. An increasing number of people use the Internet to look for new jobs. The internet has significantly changed the job application process and immensely improved the channels of communication between employers and job seekers. The Internet has essentially changed the way workers and firms are matched on the job market. Compared to other traditional employment resources like newspapers, online job boards apparently lead to better matches by providing a wider choice of job advertisements and more sophisticated methods to find suitable vacancies.

The surplus of opportunities available for applicants means they can compare jobs and consider their best role based on variables such as salary, locations, perks and progress – information that is readily available online. A candidate can now apply for hundreds of roles by evaluating and comparing their best options with the click of a button in a day.

One reason why online job search became so popular is that it considerably changed the search process. Employment websites allow job seekers to access thousands of job offers and use intelligent filter mechanisms to find suitable vacancies. Additionally, online job descriptions provide more detailed information than traditional advertisements in newspapers. Employers benefit from the better targeting options of Internet job advertisements and are able to screen online applications more professionally. As a result, the matching process on the labor market does not only become more efficient but the quality of job matches also increase.

The Internet is an especially valuable job search tool for job seekers in remote rural areas or who are distant to the job market. Job seekers with employment interruptions also have significantly better matching outcomes if they find their new job through the Internet.

The reason why the Internet has a deep effect on the job matching process goes far beyond the wider selection of job opportunities, better search possibilities and cheaper access to information. Before the advent of the Internet, the direct targeting of talent by firms was only feasible through head-hunters and mostly used for executive positions. Allowing firms to tap into the large pool of passive job seekers with detailed information about their skills and experiences, leads to more informed hire decisions and contributes to better match quality. The Internet presents new ways of passive job search and allows firms to easily search for applicants.

Looking for a job in a newspaper is much more costly than using online job boards. First of all, newspapers cost money. Secondly, it takes more time to find advertisements that match own qualifications. And thirdly, assembling job application includes a printed photograph, a folder and a postal stamp, which is much more expensive than filling an application form online or sending an email. These costs are one reason for decline of postal applications over the last few years while the use of online applications has increased over time.

From professional networking sites and job boards to online applicant systems, technology has truly and immensely revolutionized recruitment, profoundly changing how employers and recruiters find prospective candidates.

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