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University of Bedfordshire Business School
SHR039-6
Operations and Project Management
Assignment 1 Briefing
You will be required to undertake a case study and complete a case analysis report. This can be based on operations of your current workplace or any other organization known to you. You need to discuss with your tutor to agree upon a suitable case / topic.
Assessment -1: Operations Management
Individual Report Submission
| Assessment Title | Operations Management Report | |||||
| Unit Title | Operations and Project Management | |||||
| Unit Code | SHR039-6 | |||||
| Description of | You need to choose one global operations management case for your | |||||
| Assessment Task | ||||||
| individual report from companies such as Apple, Oman Air, | ||||||
| Samsung, Google or any company of your choice. You will discuss | ||||||
| this further with your tutor before finalising the topic. Critical | ||||||
| analysis of the case will help you to answer the following operations | ||||||
| management questions: | ||||||
| Q1. | Identify three important Operation Management (OM) | |||||
| decision areas (e.g. quality, inventory management, | ||||||
| layout or process design etc.) in your chosen case | ||||||
| company. Critically analyse the present activities of the | ||||||
| firm on the chosen OM decision areas and suggest ways | ||||||
| to improve performance (850 words). | ||||||
| Q2. | Evaluate the strengths and weakness of the company in | ||
| such a way to show how both can be synergistically | |||
| exploited to improve the performance (400 words) | |||
| Note: Both introduction and conclusion should be a combined total | |||
| of no more than 250 words (10% +/-). | |||
| You will be required to undertake a case study and complete a case | |||
| analysis report. This can be based on operations of your current or | |||
| previous workplace or any other organisation known to you. You | |||
| need to discuss and confirm with your tutor to agree upon a suitable | |||
| case. The report will be 1500 words (10% +/-) in length (not | |||
| including references and appendices). It should include answers to | |||
| all the case questions (given above) and must make use of relevant | |||
| unit concepts on the aspect covered. Your first submission is the | |||
| final. | |||
| Unit Learning Outcomes | Demonstrate an in-depth knowledge and critical appreciation of | ||
| assessed: | Operations Management for various planning and decisions within | ||
| organisations. | |||
| Effectively determine how Operations Management can support the | |||
| corporate strategic plan of an organisation, improve performance | |||
| and implement change to achieve competitive advantage. | |||
| Format | MS Word | ||
| Resources/Support Available | Class discussion to clarify Assignment; | ||
| In-class review | |||
| Unit resources on BREO; | |||
| Assessment Criteria | See composition of marks for Assignment-1, overleaf. | ||
| Details of how feedback will | 2Q and feedback given on-line through Turn-It-In and marked | ||
| be provided | assessment criteria marking grid. | ||
| Referral Assignment | Your referral assignment will require you to discuss and critically | ||
| analyse operations management issues and operations strategy based | |||
| on another organisation (discussed and confirmed by your tutor). | |||