University of Bedfordshire Business School
SHR039-6
Operations and Project Management
Assignment 1 Briefing
You will be required to undertake a case study and complete a case analysis report. This can be based on operations of your current workplace or any other organization known to you. You need to discuss with your tutor to agree upon a suitable case / topic.
Assessment -1: Operations Management
Individual Report Submission
Assessment Title | Operations Management Report | |||||
Unit Title | Operations and Project Management | |||||
Unit Code | SHR039-6 | |||||
Description of | You need to choose one global operations management case for your | |||||
Assessment Task | ||||||
individual report from companies such as Apple, Oman Air, | ||||||
Samsung, Google or any company of your choice. You will discuss | ||||||
this further with your tutor before finalising the topic. Critical | ||||||
analysis of the case will help you to answer the following operations | ||||||
management questions: | ||||||
Q1. | Identify three important Operation Management (OM) | |||||
decision areas (e.g. quality, inventory management, | ||||||
layout or process design etc.) in your chosen case | ||||||
company. Critically analyse the present activities of the | ||||||
firm on the chosen OM decision areas and suggest ways | ||||||
to improve performance (850 words). | ||||||
Q2. | Evaluate the strengths and weakness of the company in | ||
such a way to show how both can be synergistically | |||
exploited to improve the performance (400 words) | |||
Note: Both introduction and conclusion should be a combined total | |||
of no more than 250 words (10% +/-). | |||
You will be required to undertake a case study and complete a case | |||
analysis report. This can be based on operations of your current or | |||
previous workplace or any other organisation known to you. You | |||
need to discuss and confirm with your tutor to agree upon a suitable | |||
case. The report will be 1500 words (10% +/-) in length (not | |||
including references and appendices). It should include answers to | |||
all the case questions (given above) and must make use of relevant | |||
unit concepts on the aspect covered. Your first submission is the | |||
final. | |||
Unit Learning Outcomes | Demonstrate an in-depth knowledge and critical appreciation of | ||
assessed: | Operations Management for various planning and decisions within | ||
organisations. | |||
Effectively determine how Operations Management can support the | |||
corporate strategic plan of an organisation, improve performance | |||
and implement change to achieve competitive advantage. | |||
Format | MS Word | ||
Resources/Support Available | Class discussion to clarify Assignment; | ||
In-class review | |||
Unit resources on BREO; | |||
Assessment Criteria | See composition of marks for Assignment-1, overleaf. | ||
Details of how feedback will | 2Q and feedback given on-line through Turn-It-In and marked | ||
be provided | assessment criteria marking grid. | ||
Referral Assignment | Your referral assignment will require you to discuss and critically | ||
analyse operations management issues and operations strategy based | |||
on another organisation (discussed and confirmed by your tutor). | |||